Multi-Link QR Codes: Share Multiple URLs with One Scan

A QR code for multiple links solves one of the most common frustrations in digital marketing: you have five, ten, or twenty URLs you need to share, but only one place to put a QR code. Your business card has room for one code. Your flyer has room for one code. Your product packaging has room for one code.

So which link do you choose? Your website? Your Instagram? Your menu? Your signup form? Your latest promotion?

The answer is: all of them. A multi-link QR code opens a mobile-optimized landing page that displays every URL you want to share — and the person scanning chooses where to go. One scan, unlimited destinations.

This guide covers everything you need to know about creating, designing, and deploying multi-link QR codes for your business, brand, or personal use. Whether you are replacing a Linktree page, consolidating marketing materials, or building a better link-in-bio experience, this is the complete walkthrough.

---

What Is a Multi-Link QR Code?

A multi-link QR code is a dynamic QR code that, when scanned, opens a customizable landing page containing multiple clickable links. Instead of sending everyone to a single URL, it presents a menu of destinations — your website, social profiles, online store, booking page, PDF menu, contact form, or anything else with a URL.

Think of it as a physical-world version of a link-in-bio page. The difference is that a multi-link QR code works everywhere — not just in your Instagram bio. Print it on a business card, display it at an event, put it on product packaging, or include it in a presentation.

The landing page is fully customizable — you control the layout, colors, link titles, icons, and branding. When someone scans your code, they see a polished, mobile-first page that looks professional and loads instantly.

---

How Multi-Link QR Codes Work

The technology behind a multi-link QR code is straightforward, but understanding it helps you use it more effectively.

When you create a multi-link QR code, three things happen:

1. A landing page is generated — QR-Verse creates a hosted, mobile-optimized page that displays all the links you provide. This page lives on our servers and is always accessible.

2. A short redirect URL is created — Instead of encoding your entire landing page URL into the QR pattern, the system generates a compact redirect URL (something like qr-verse.com/r/abc123). This keeps the QR code simple and easy to scan.

3. The QR code is rendered — The short URL is encoded into a standard QR code pattern. When someone scans it, their phone opens the redirect URL, which instantly loads your landing page.

Because the QR code only contains the short redirect URL, it stays compact regardless of how many links your landing page contains. You could have 3 links or 30 links — the QR code pattern stays the same size and scans just as easily.

What Happens When Someone Scans

Here is the user experience from the scanner's perspective:

1. They point their phone camera at the QR code
2. Their browser opens a clean, branded landing page
3. They see a list of clearly labeled links with optional icons and descriptions
4. They tap the link they want and are taken directly to that destination
5. The entire process takes less than 3 seconds

Every scan and every link click is tracked in your QR-Verse dashboard, giving you analytics on which links are most popular, what devices people use, and where they are scanning from.

---

Multi-Link QR Code vs. Linktree: Which Is Better?

If you are already using Linktree, Later, or another link-in-bio tool, you might wonder why you need a multi-link QR code. The short answer: a multi-link QR code does everything a link-in-bio tool does, plus it works in the physical world.

Here is the detailed comparison:

| Feature | Multi-Link QR Code | Linktree / Link-in-Bio Tools | |---------|-------------------|------------------------------| | Works in Instagram bio | Yes (share the landing page URL) | Yes | | Works on business cards | Yes (scan the QR code) | No (requires typing a URL) | | Works on print materials | Yes (scan from flyers, posters, packaging) | No (no scannable code) | | Works at events | Yes (display the code anywhere) | No (digital-only) | | Custom branding | Full control (colors, logo, layout) | Limited on free plans | | Click analytics per link | Yes, built-in | Varies by plan | | Update links after printing | Yes (dynamic QR code) | Yes | | No platform branding | Yes (no "Powered by" badge) | Free plans show branding | | QR code customization | Full (colors, logo, patterns) | Basic or none | | Cost | Free on QR-Verse | Free with limits, paid plans $5-24/mo |

The key difference is the use case. Linktree was designed for one specific placement: your Instagram bio. A multi-link QR code is designed for everywhere — digital and physical. If you hand out business cards, display signage, print flyers, or appear at events, a multi-link QR code covers every scenario that Linktree cannot.

---

Best Use Cases for Multi-Link QR Codes

A multi-link QR code is versatile by design. Here are the highest-impact use cases across industries and situations.

Social Media Bio and Creator Pages

Content creators, influencers, and personal brands need to send followers to multiple platforms simultaneously. A multi-link QR code works as a physical link-in-bio alternative that you can print on merchandise, display at meet-and-greets, or include in collaboration materials.

What to include on your landing page:

• Instagram, TikTok, YouTube, and other social profiles
• Your latest content or featured video
• Newsletter signup
• Merch store
• Booking or collaboration inquiry link

For a deeper dive into social media strategies, read our complete social media QR code guide.

Business Cards and Networking

A traditional business card has room for a name, title, phone number, and maybe one URL. A multi-link QR code transforms the back of your card into a portal to your entire professional presence.

What to include on your landing page:

• Company website
• LinkedIn profile
• Portfolio or case studies
• Calendly booking link
• Email contact
• PDF resume or brochure

Pair this with a vCard QR code for maximum impact — one code for saving contact details, another for exploring your links. Read our vCard QR code guide for the complete networking setup.

Events, Conferences, and Trade Shows

Event organizers and exhibitors benefit enormously from multi-link QR codes because attendees need access to multiple resources but there is limited physical space for information.

What to include on your landing page:

• Event schedule or program PDF
• Registration or RSVP link
• Venue map and directions
• Speaker bios or presentation slides
• Social media hashtag or event page
• Sponsor information
• Post-event survey

Display the QR code on badges, banners, table tents, or presentation slides. For more event strategies, see our QR codes for events guide.

Marketing Campaigns

Marketers running multi-channel campaigns can consolidate all campaign touchpoints into a single QR code on print materials.

What to include on your landing page:

• Campaign landing page
• Product demo or video
• Social proof and testimonials page
• Pricing or signup page
• Contact or support form

This is especially powerful for flyers, posters, billboards, and direct mail where you only get one shot at capturing attention. Learn more about QR code marketing strategies in our digital marketing guide.

Restaurants and Hospitality

Restaurants already use QR codes for digital menus, but a multi-link QR code goes further by combining everything a guest might need into one code.

What to include on your landing page:

• Digital menu (food and drinks)
• Online ordering or reservation link
• Google Reviews page
• WiFi access instructions
• Social media profiles
• Loyalty program signup

Instead of cluttering each table with multiple codes, one multi-link QR code handles everything. See our restaurant QR code guide for a complete setup walkthrough.

Product Packaging and Retail

E-commerce and retail brands can add a multi-link QR code to product packaging that connects customers with multiple post-purchase resources.

What to include on your landing page:

• Product setup or instruction video
• Warranty registration
• Customer support
• Social media follow links
• Review or feedback page
• Related products or upsell offers

For more retail QR strategies, check out our QR codes for retail and e-commerce guide.

---

How to Create a Multi-Link QR Code (Step-by-Step)

Creating a multi-link QR code with QR-Verse takes less than two minutes. Here is the exact process.

---

Design Tips for Multi-Link Landing Pages

The landing page is what people see after scanning your QR code. Its design directly affects whether they click through to your links or bounce immediately. Here are the principles that make multi-link landing pages convert.

Keep It Focused

Resist the temptation to add every URL you own. A landing page with 5-8 well-chosen links will outperform one with 25 links because users can quickly scan and find what they need. Choose links that serve the specific context where the QR code is displayed.

For example, a QR code on a business card should link to professional resources (LinkedIn, portfolio, booking page). The same person's QR code on their YouTube channel banner should link to social profiles and merch.

Prioritize by Context

The order of your links matters. Put the most important or most likely-to-be-clicked link at the top. People scan landing pages from top to bottom and are most likely to click the first few options.

Priority rules:

• Business cards — LinkedIn or portfolio first, contact options second
• Marketing materials — Campaign landing page or offer first
• Events — Schedule or map first, social profiles last
• Restaurants — Menu first, reviews and social at the bottom
• Creators — Primary platform first (where you want growth most)

Use Clear, Action-Oriented Link Titles

Avoid generic titles like "Click Here" or "Link 1." Every link should tell the user exactly what they will find:

| Weak Title | Strong Title | |------------|-------------| | Website | Visit Our Online Store | | Instagram | Follow Us on Instagram | | Link | Download the Event Schedule (PDF) | | Contact | Book a Free Consultation | | Menu | View Our Full Menu & Specials |

Brand Your Page

Your landing page should feel like an extension of your brand, not a generic template. Match the color scheme to your brand colors, use your logo or a professional photo, and write a brief intro that tells visitors who you are and what they will find on the page.

First impressions are made in under 2 seconds. A branded landing page builds trust immediately. A generic one raises questions about legitimacy.

Optimize for Mobile

Every multi-link landing page created through QR-Verse is automatically mobile-optimized, but keep these principles in mind:

• Links should be large enough to tap easily (minimum 44px touch targets)
• Text should be readable without zooming
• The page should load in under 2 seconds
• Avoid horizontal scrolling — everything should stack vertically

---

Advanced Strategies for Multi-Link QR Codes

Once you have the basics down, these advanced techniques will help you get more out of your multi-link QR codes.

Rotate Links Seasonally

Because multi-link QR codes are dynamic, you can update the landing page to reflect seasonal campaigns, current promotions, or trending content — without reprinting the QR code.

A retail store could update their multi-link QR code seasonally:

• Spring — New arrivals, spring sale, outdoor collection
• Summer — Summer clearance, seasonal menu, vacation essentials
• Fall — Back-to-school, fall collection, loyalty program
• Holiday — Gift guides, holiday hours, shipping deadlines

The physical QR code on their window or packaging stays the same. Only the landing page content changes.

Track Which Links Get Clicked

QR-Verse provides per-link click analytics, so you can see exactly which destinations are most popular. Use this data to:

• Remove underperforming links that nobody clicks
• Promote high-performing links by moving them to the top
• A/B test link titles to see which wording drives more clicks
• Understand your audience — are they more interested in your social profiles, your products, or your content?

Combine with Other QR Code Types

A multi-link QR code does not have to be your only QR code. Combine it with specialized QR types for a complete strategy:

• WiFi QR code — Instant network access at your location
• vCard QR code — Save contact details with one scan
• Event QR code — Add calendar events automatically
• Review QR code — Direct customers to your Google Reviews page

Each specialized QR type handles its use case better than a generic link. Use your multi-link QR code as the hub, and specialized codes for specific high-value actions.

Use for Employee or Team Resources

Multi-link QR codes are not just for external marketing. Internal use cases include:

• Employee onboarding — HR portal, benefits enrollment, training videos, team directory
• Meeting rooms — Room booking link, WiFi credentials, AV instructions, IT support
• Office signage — Company handbook, safety procedures, emergency contacts, feedback form

---

Multi-Link QR Code Design Checklist

Before you print and deploy, run through this checklist to ensure your multi-link QR code performs at its best:

• [ ] Landing page loads in under 2 seconds on mobile
• [ ] 5-10 links maximum for optimal user experience
• [ ] Links are ordered by priority for the specific placement context
• [ ] Link titles are descriptive and action-oriented (not "Click Here")
• [ ] Landing page is branded with logo, colors, and a brief intro
• [ ] QR code has sufficient contrast between foreground and background
• [ ] QR code includes your logo for brand recognition
• [ ] Tested on at least 2 different phones before printing
• [ ] Print size is at least 2cm x 2cm (0.8 x 0.8 inches)
• [ ] A clear CTA is visible near the QR code ("Scan for all our links")

---

Frequently Asked Questions

---

Start Sharing All Your Links with One Scan

A multi-link QR code eliminates the impossible choice of which single URL to share. Whether you are a business owner, content creator, event organizer, or marketer, one code connects your audience to everything that matters — and you stay in control of what they see.

The setup takes less than 2 minutes. The QR code is free. The links are always editable. And every scan gives you data on how your audience engages with your content.

Create your multi-link QR code now and stop choosing between your links.